Can you imagine Time magazine publishing an article mentioning “Chinks”, “Gooks”, “Dagos”, “Wops”, “Crackers”, “Beaners”?  Of course not! Using slurs against ethnic or cultural minorities would be not only offensive, it would be immediately seized upon in the public, press and media in a firestorm of controversy, protests and finally public apologies.

But calling the French “Frogs” seems to be just fine for Bill Saporito, business editor of Time magazine. In a piece titled “How We Became the United States of France”, Saporito wallows in plenty a stereotype, buy they all pale in comparison with this blantant use of an ethnic/cultural slur.

“You just know the Frogs have only increased their disdain for us, if that is indeed possible. And why shouldn’t they?”

We believe this incident shows a complete lack of professionalism, a profoundly offensive use of an ethnic/cultural slur in a major American magazine. Even Bill O’Reilly and Jay Leno showed more respect for the French!

References: Time.com
Sources: Wikipedia (Ethnic slurs) – Wordie.com (Ethnic slurs)
Dictionary entries: 4. often capitalized usually offensive: frenchman (Merriam Webster)noun [C] UK OFFENSIVE a French person (Cambridge dictionary) – (often initial capital letter) Slang: Disparaging and Offensive. French or Frenchlike. (Dictionary.com)

Complaints (please remain polite and informative)
Letters to the editor: letters (at) time.com
Bill Saporito: bill_saporito (at) timemagazine.com (unverified)
Merci à D.B.

 

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